Rolf Hefti is an essential member of our prefabrication crew and a talented artist, with diverse artistic experience ranging from murals to wood carving, from tattoos to pencil drawings. After receiving countless requests, we’ve decided to bring a Rolf original to a unisex T-shirt (we also offer it in a racerback tank). Rolf calls this piece, “The Direction: Up,” and says it was inspired by a conversation he had with Pete when he first started working with Nelson Treehouse and Supply.
Rolf and Pete discussed the fundamental role of hands in the work they do; as Rolf says, “Hands go hand-in-hand with our daily work. So few people have the opportunity to work with their hands these days, and that’s too bad. Working with our hands is something that’s so important and meaningful.”
Rolf also drew inspiration from Pete’s signature gesture: the pointed finger that accompanies his maxim, “To the trees!” Rolf used only a basic pencil to draw this piece.
Read on to see some of Rolf’s other stunning artwork…
We’re so grateful to have Rolf on the team, and are inspired by his earthy and meticulous drawings and vibrant paintings. We hope you’ve enjoyed learning the story behind our newest T-shirt design!
To the trees!